睽違5年，目•品牌工作室 也終於迎來了首次的品牌重塑與升級。

為了追求更高的品質、尋求更純粹，更自然的表達方式；我們將藝術與生活相結合，

為品牌注入獨特的靈感與美學價值，透過細膩的色彩搭配與特殊的元素運用，打造出更具代表性與品質感的視覺形象，讓我們的品牌更具有吸引力與影響力。

After a hiatus of 5 years, Mood Design Studio has finally undergone our 1st Rebranding phase.In our pursuit of higher quality and a more authentic expression, we've seamlessly merged art with life. Infusing the brand with unique inspiration and aesthetic value, we've crafted a more representative and quality-driven visual identity. Through delicate color combinations and strategic use of special elements, our aim is to create a brand that is not only more attractive but also more impactful.

在品牌升級的過程中，拥有充足的分析與規劃是進入執行視覺定位與設計階段的基础，方能讓品牌拥有更清晰的目標與方向。

"𝑩𝒆𝒚𝒐𝒏𝒅 𝑫𝒆𝒔𝒊𝒈𝒏, 𝑾𝒆 𝑻𝒆𝒍𝒍 𝑺𝒕𝒐𝒓𝒊𝒆𝒔."

During the brand upgrade process, analysis and planning are essential before implementing visual positioning and design. This ensures the brand has a clear direction and purpose.

一個好的故事不僅能夠打動人心，更能夠塑造品牌的獨特魅力，爲企業未來的發展奠定堅實的基礎。

在目• 品牌工作室，我們相信每個企業都承載著獨特且有影響力的故事。我們致力於通過精心打造、細膩呈現，爲您的品牌編織出一個情感與價值兼具的企業故事，從而創造出深遠而持久的影響。

A compelling story isn't just engaging - it defines a brand's distinct appeal and paves the way for future success.

At 𝐌𝐎𝐎𝐃 𝐃𝐞𝐬𝐢𝐠𝐧 𝐒𝐭𝐮𝐝𝐢𝐨, we believe every business has a compelling tale to tell. Through meticulous craftsmanship and thoughtful storytelling, we're here to shape narratives that resonate with emotion and value, fostering a profound and lasting impact.

不僅僅是我們的品牌標語，更是我們將您的品牌無縫融入日常生活的承諾。

我們致力于在您的品牌和消費者之間建立情感聯系，確保産生持久和積極的影響。

在這裏，我們將為您的品牌延續生命，並使其成為生活中最不可或缺的一部分。

Our tagline isn't just words—it's a commitment to seamlessly blend your brand into daily life. We're dedicated to forging emotional connections between your brand and consumers, ensuring lasting and positive impact.

Here, we'll breathe new life into your brand and make it an indispensable part of life.

憑藉著敏銳的洞察力，我們沈浸在傾聽生活中的每一個聲音，用心吸收每一個細節。 透過這個過程，我們為您精心創造出獨特的故事，喚起情感，激發聯系。

𝑶𝒃𝒔𝒆𝒓𝒗𝒆, 𝑳𝒊𝒔𝒕𝒆𝒏, 𝑪𝒓𝒆𝒂𝒕𝒆 – 𝑡ℎ𝑒 𝑒𝑠𝑠𝑒𝑛𝑐𝑒 𝑜𝑓 𝑜𝑢𝑟 𝑏𝑟𝑎𝑛𝑑.

With acute perception, we delve into the nuances of life, attentively absorbing every detail. It's through this process that we craft stories uniquely tailored to you, igniting emotions and forging meaningful connections.

"目" 的標志由兩座沙堆構成，第一座象征著客戶企業背後的故事，而第二座則代表我們所收集的故事精髓。"目"字的形成則寓意著心靈的三個窗口：觀察、聆聽和創造，延續著這些故事的傳承。

The logo mark "目" is crafted from two sand dunes. The first represents the stories behind our client's businesses, while the second embodies the essence of the tales we gather. The shaping of this logo mark "目" signifies the three windows to the soul: 𝐎𝐛𝐬𝐞𝐫𝐯𝐢𝐧𝐠, 𝐋𝐢𝐬𝐭𝐞𝐧𝐢𝐧𝐠, 𝐚𝐧𝐝 𝐂𝐫𝐞𝐚𝐭𝐢𝐧𝐠, thus perpetuating the legacy of these narratives.

我們品牌的超級符號，宛如一雙明亮的眼睛，見證著企業的每一個點滴，蘊含著無限的可能性，象徵著永恆的創意與無盡的故事。

在「目」品牌工作室，我們以時光為筆，以故事為紙，書寫著每一個企業的旅程。我們深信，每個企業都有著獨特而動人的故事，而這些故事才是真正的寶藏。因此，我們專注於用眼睛去觀察、用耳朵去聆聽、用心去創造並延續每一個企業背後最真實的故事；而聆聽著這些故事時的情緒波動（𝐌𝐎𝐎𝐃)，也揭示著每個故事帶給生活的豐富多彩。

我們致力於將這些企業故事注入品牌的每一個細節中，讓它們煥然一新，為企業注入新的生命力。這正是我們品牌「目」存在的意義，也是我們工作室不懈努力的方向。

Our super symbol, an infinity icon, bears witness to every step of the journey, symbolizing endless creativity and stories.

At Mood Design Studio, we're all about capturing the essence of each business journey. We believe every company has a unique story, and we're here to 𝐎𝐛𝐬𝐞𝐫𝐯𝐞, 𝐋𝐢𝐬𝐭𝐞𝐧, 𝐚𝐧𝐝 𝐂𝐫𝐞𝐚𝐭𝐞 to keep the story going. The emotional fluctuations experienced while listening to these stories reveal the richness and variety they bring to life.

We're committed to infusing these stories into every aspect of your brand, breathing new life into it. That's the essence of "𝐌𝐎𝐎𝐃” and what we're all about.

探索 「目」品牌服務

在目•品牌工作室，我們致力於為您打造優質的品牌體驗。

我們的品牌標語：《把您的品牌融入生活》，詮釋了我們將您的企業故事融入生活的承諾。

從品牌洞察與策劃到視覺設計和品牌體驗，我們將為您提供專業的支持，並確保您的品牌被大眾銘記於心，從而打造一個更有價值的企業。

「𝐌𝐎𝐎𝐃」𝐒𝐞𝐫𝐯𝐢𝐜𝐞𝐬

At Mood Design Studio, we are dedicated to crafting premium brand experiences for you. Our brand tagline, "𝑾𝒆 𝑩𝒓𝒂𝒏𝒅 𝒀𝒐𝒖𝒓 𝑺𝒕𝒐𝒓𝒚”, encapsulates our commitment to integrating your corporate narrative into everyday life.

From brand insights and planning to visual design and brand experience, we provide professional support to ensure your brand resonates with the masses, creating a more valuable enterprise.

品牌設計之所以被稱為"品——牌——設——計"，是因為它可以將腦海

中的天馬行空與現實世界相融合，"先細品，再設計"。品牌不僅僅是

美感的表現，更重要的是要深入了解品牌本身的特點和核心價值，才

能進行有效的設計；而設計就像是生活的調味劑，能讓單調乏味的日

常增添無限樂趣與想像。

The essence of brand design lies in its ability to blend imagination with reality, a process we like to call "Understanding before Designing." Designing a brand isn't just about aesthetics; it's about delving deep into the brand's character and core values, ensuring that every visual element reflects its true essence. And, design serves as the seasoning of life, adding flavour and imagination to the mundane.

在這次的品牌更新中，我們將藝術與生活相結合，以充滿美感的視覺

感受重新定義目 •品牌工作室的整體形象。我們追求更高的品質，尋求

更純粹、更自然的表達方式，從而採用帶有平靜感的品牌色系與定位

來彰顯我們的品牌視覺。

In our Rebranding stage, we've seamlessly woven together art and life to redefine the essence of Mood Design Studio. With a renewed focus on quality and a quest for purity and authenticity, we've embraced a serene colour palette and positioning to underscore the soul of our brand.

此次的品牌重塑不僅僅是為了視覺本身，我們將用心：觀察、聆聽、

並創造；從而為品牌注入獨特的靈感與美學價值，透過細膩的色彩搭

配與特殊的元素運用，打造出更具品味與品質感的視覺形象，讓品牌

更具有吸引力與影響力。

Our rebranding journey isn't merely about visuals; it's a journey of discovery and creation. By 𝑶𝒃𝒔𝒆𝒓𝒗𝒊𝒏𝒈, 𝑳𝒊𝒔𝒕𝒆𝒏𝒊𝒏𝒈, 𝒂𝒏𝒅 𝑪𝒓𝒆𝒂𝒕𝒊𝒏𝒈, we infuse each element with unique inspiration and aesthetic value. Through meticulous colour combinations and unique application of brand elements, we've crafted a visual identity that's not only appealing but also deeply influential.

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項目 Project / 品牌重塑與升級 Rebranding

製作 Production / 目 • 設計工作室 Mood Design Studio

設計師 Designer / ：王歆甯 Doris Wong